Posts Tagged ‘strategy’

Part II: No Longer An Army Of One

Thursday, July 30th, 2009

In Part I, I shared my vision on why and how I started Mavin Digital, Inc. over a year ago. With our growing client base and service offerings I’m taking the company to the next level. What does this mean? I’m creating an organization around Mavin Digital,  while taking an offensive strategy capitalizing on my … [Read More »]

Does Your Website Really Need A Community?

Wednesday, June 3rd, 2009

A few weeks ago I read an article in Harvard Business Review “Getting Brand Communities Right” that focused on what drives a company to incorporate community into their website. Most brands big and small want to make money and connecting with your customer base is one way to accomplish that but it needs to … [Read More »]