Archive for the ‘New York’ Category

Adventure Sports Gets Social

Wednesday, January 13th, 2010

Just Kite It dot com brings a new spin to the elusive world of kiteboarding. Enthused and challenged by the very difficult sport in the summer of 2009, Just Kite It dot com Founder Jessica Valenzuela pursued it with voracious passion.

Digital Branding On A Dime

Sunday, September 27th, 2009

We’re approaching our second year in business. It was time for us to make an assessment of where we are and where we are headed. All this planning and preparation goes back to my earlier posts on evolving a sustainable organization while continuing to be profitable without compromising the vision in which I started my … [Read More »]

Mobile Apps and Brands

Thursday, September 17th, 2009

Join Advertising Age in a half-day panel session on Apps for Brands, September 23 presented by industry leaders and recognizable brands. After the session you will be able to better understand how mobile apps can be integrated into a brand’s digital branding strategy. What would make brands jump the band wagon using apps to communicate … [Read More »]

Third-Party Vendors Can Hurt Your Brand

Sunday, September 13th, 2009

Five weeks ago, during my trip to the Columbia River Gorge for a memorable kiting week my dear travel companion, Mac Book Pro decided to go blank while at a Hood River coffee shop. My heart stopped.
It is a blessing that I’m very good at backing-up with Time Machine! Immediately rang Apple Customer Care my … [Read More »]

Trend Makers To Watch

Thursday, August 13th, 2009

Thirty women in advertising were honored today at a luncheon hosted by Ad Age in partnership with Advertising Women of New York, Meredith and We TV. These women taste makers and honorees are leading their organizations’ relevance to their audience and marketplace. Always pushing the envelope of excellence and reaching out for more in their … [Read More »]

A Community for Cheapeaters

Tuesday, August 11th, 2009

The brand name and the tagline says it  all, Cheapeats, Happiness $25 and under. A passion and dream we helped shape, design and create for self-funded entrepreneur and founder, Rosemarie Gambetta. Our journey started at Sarabeth’s across from Central Park late last summer. A conversation about pursuing your passion, a book, appetite for good food … [Read More »]

#IWNY: Six Reasons To Engage

Wednesday, June 3rd, 2009

I’m a glutton for good events and when it is right in your backyard – all hands on deck in between the hustle and the madness of growing a company in the early stages of forming an Advisory Board, meeting with clients, delivering on projects…hectic all around. All of the above and more is simply … [Read More »]

CaT: Creativity and Technology

Thursday, May 7th, 2009

Internet Week New York is the annual gathering of professionals, entrepreneurs and enthusiasts who live and breathe technology, media and the web. If you have not yet, mark the dates in your calendar: June 1 – June 8.
A full list of workshops, networking events and conferences are available at Internet Week New York. There are … [Read More »]

Startup Salon: Weardrobe

Monday, April 13th, 2009

While in San Francisco for the recently concluded Web 2.0 Expo I had a moment to catch up with Suzane Xie (@suzannez) CEO and co-Founder at Weardrobe. The seedlings of our friendship began in the summer of 2008 in New York City. Connected by Women 2.0, our pursuit and passion for community building and our … [Read More »]

I Must Have Done Something Good

Tuesday, March 24th, 2009

Something Good
from the Sound of Music
Perhaps I had a wicked childhood
Perhaps I had a miserable youth
But somwhere in my wicked, miserable past
There must have been a moment of truth
Captain:
For here you are, standing there, loving me
Whether or not you should
Maria:
So somewhere in my youth or childhood
I must have done something good
Somehow my mood this evening … [Read More »]