Mavin Digital Mashup

Just Kite It dot com brings a new spin to the elusive world of kiteboarding. Enthused and challenged by the very difficult sport in the summer of 2009, Just Kite It dot com Founder Jessica Valenzuela pursued it with voracious passion.

A few times since July this year I’ve probably panicked each time my toes do not reach the bottom. A drowning panicky feeling that leaves your brain helpless. You start to make mistakes when you panic. Bad decisions are made.

Being in the service business we’re exposed to many scenarios presented by each client relationship. There are projects where we are lucky enough to jumpstart and deliver through launch. There are others where we come in when the ship is almost sinking. So how do we help a client pick up the pieces and how do we pick up the pieces when internal breakdown occurs?

We’re approaching our second year in business. It was time for us to make an assessment of where we are and where we are headed. All this planning and preparation goes back to my earlier posts on evolving a sustainable organization while continuing to be profitable without compromising the vision in which I started my … [Read More »]

What is grok? A geek’s word, to grok is a coinage of science-fiction writer R.A. Heinlein, meaning to understand something thoroughly by having empathy with it. Urban Dictionary also defines it as “to drink” definitely not referring to that meaning of grok in this post.

Having empathy is a willingness to learn, unflawed by … [Read More »]

In Part I, I shared my vision on why and how I started Mavin Digital, Inc. over a year ago. With our growing client base and service offerings I’m taking the company to the next level. What does this mean? I’m creating an organization around Mavin Digital,  while taking an offensive strategy capitalizing on my … [Read More »]

When I first started Mavin Digital, Inc. in October 2007 (sounds like it has been ages ago!) the question I want answered was “can I do this?” Go solo while creating a virtual company that can serve as a source for interactive advertising agencies, startups and brands that are budget conscious. The passion that fueled … [Read More »]

by Jessica Valenzuela
When we were approached by the Goldmund Media Group to bring the Goldmund Media Room to life online we were giddy with excitement! This assignment marked our opportunity to showcase Mavin Digital’s full-service capabilities in storytelling, design, 3D creation and animation.
Our Challenge
Create a visually immersive online experience that showcases the fine, elegant and … [Read More »]

Something Good
from the Sound of Music
Perhaps I had a wicked childhood
Perhaps I had a miserable youth
But somwhere in my wicked, miserable past
There must have been a moment of truth
Captain:
For here you are, standing there, loving me
Whether or not you should
Maria:
So somewhere in my youth or childhood
I must have done something good
Somehow my mood this evening … [Read More »]

What does it take to build and launch a brand site for a pop icon’s first perfume line? Progressive radical development and visual project management, zero room for error, a developer dream team and three hours of sleep everyday for two weeks. It temporarily cost my relationship with boyfriend Forbes.com Creative and Product Director, Jeff … [Read More »]